Avril Lavigne: What the Hell

The music video for the song was directed by Marcus Raboy and premiered on 23 January. The video begins with Lavigne in her bra and panties lying in bed with her love interest, played by Spencer Hill. She gets out of the bed, applies her two fragrances, Black Star and Forbidden Rose, locks her love interest in a walk-in closet, and leaves the house. She walks down the road and steals a taxi. Lavigne's lover begins to chase her on a bike. She gets out of the taxi, which crashes into another vehicle.