Air
- IMDb link: 16419074
- IMDb rating: 7.4 (194,603 votes) Search
- Genres: Drama, Sport
- Director: Ben Affleck, Jason Bateman, Chris Messina
- Cast: Matt Damon, Viola Davis and others
- Release date: 5 Apr 2023
- Release year: 2023
- Runtime: 111 minutes
- Country: United States
- Keywords: 1980s, dramedy, shoe company, directed by cast member, business, year 1984, based on true story, nike, shoe, directed by co star
Plot:
The movie explores how Nike's basketball shoe division was struggling in 1984 due to low sales, and how the company's Marketing VP Rob Strasser and CEO Phil Knight tasked basketball talent scout Sonny Vaccaro to find a new spokesperson for their shoes. Although they considered third draft pick Michael Jordan off limits due to his preference for Adidas and Converse, Vaccaro convinced them that Jordan was a generational talent, and that Nike should pursue him and try to convince Jordan to sign with Nike.
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