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01-2.1 Content Frameworks.mp4
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MP4
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56 MB
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01-3.1 Introduction to Content Promotion.mp4
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MP4
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10 MB
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01-4.1 Calls to Action.mp4
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MP4
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181.4 MB
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01-5.1 Understanding Content Marketing ROI.mp4
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MP4
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132.1 MB
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01-6.1 Why A Content Marketer Isn't A Writer.mp4
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MP4
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6.8 MB
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01-CFC Working Strategy.docx
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DOCX
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1.7 MB
|
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01-Customers From Content 2.mp4
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MP4
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33.8 MB
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01-Customers From Content 3.mp4
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MP4
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86.4 MB
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01-Customers From Content.mp4
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MP4
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109.3 MB
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|
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01-Module_1.1_-_Specificity_Strategy_vs._Mirage_Content.pdf
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PDF
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4 MB
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|
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01-Module_2.1_-_Introduction_to_Content_Frameworks
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1_-_INTRODUCTION_TO_CONTENT_FRAMEWORKS
|
1.8 MB
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|
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01-Module_3.pdf
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PDF
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2.2 MB
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|
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01-Module_4.1_-_Calls_to_Action
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1_-_CALLS_TO_ACTION
|
1.8 MB
|
|
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01-Module_5.1_-_Content_Marketing_CAC.pdf
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PDF
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2.6 MB
|
|
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01-Module_6.1_-_A_content_manager_isn't_a_writer.pdf
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PDF
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1.2 MB
|
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01-Screenshot_2018-07-03 Customers From Content(1).png
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PNG
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81.3 KB
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01-Screenshot_2018-07-03 Customers From Content.png
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PNG
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128.5 KB
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01-Specific vs. Mirage Content.mp4
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MP4
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186.7 MB
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02-2.2 Mapping Content to the Sales Funnel.mp4
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MP4
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69.5 MB
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02-3.2 Content Promotion Research.mp4
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MP4
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136.5 MB
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02-4.2 Email Newsletter vs. Product CTAs.mp4
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MP4
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300.8 MB
|
|
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02-5.2 The CAC Model.mp4
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MP4
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232 MB
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|
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02-6.2 Options to Create High Quality Content at Scale.mp4
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MP4
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148.1 MB
|
|
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02-CFC Working Strategy.docx
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DOCX
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1.7 MB
|
|
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02-G&C Content Marketing CAC Model.xlsx
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XLSX
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110.1 KB
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|
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02-Goal Setting and Sensitivities.mp4
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MP4
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300.7 MB
|
|
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02-Identifying Your Best Customers.mp4
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MP4
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109.8 MB
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|
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02-Lead Nurture vs. Direct Conversions.xlsx
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XLSX
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17 KB
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|
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02-Module_1.2_-_Identifying_Your_Best_Customers
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2_-_IDENTIFYING_YOUR_BEST_CUSTOMERS
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1.8 MB
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02-Module_2.2_-_Mapping_Content_to_the_Sales_Funnel.pdf
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PDF
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2.5 MB
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|
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02-Module_3.2_-_Researching_Promotion_Channels.pdf
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PDF
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7.1 MB
|
|
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02-Module_4.2_-_Lead_Nurture_vs._Direct_Conversions.pdf
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PDF
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2.3 MB
|
|
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02-Module_6.2_-_Options_to_Create_Quality_Content_at_Scale.pdf
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PDF
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8.5 MB
|
|
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02-Sales and PPC CAC.mp4
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MP4
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109.1 MB
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02-Screenshot_2018-07-03 Customers From Content(1).png
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PNG
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260.3 KB
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|
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02-Screenshot_2018-07-03 Customers From Content(2).png
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PNG
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123 KB
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02-Screenshot_2018-07-03 Customers From Content.png
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PNG
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85.9 KB
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03-1.3 Getting a Deep Understanding of Your Best Customers.txt
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TXT
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204 B
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03-2.3 Case Studies.mp4
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MP4
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253 MB
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|
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03-2.3 Case Studies.txt
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TXT
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716 B
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03-3.3 Community Content Promotion 2.mp4
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MP4
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243.2 MB
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03-3.3 Community Content Promotion 3.mp4
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MP4
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10.7 MB
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03-3.3 Community Content Promotion.mp4
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MP4
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114.7 MB
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03-3.3 Community Content Promotion.txt
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TXT
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102 B
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03-4.3 Content Conversion Case Studies.mp4
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MP4
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121.7 MB
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03-5.3 Which Google Analytics Reports Are Useful for Content Marketing.mp4
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MP4
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104.1 MB
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03-5.3 Which Google Analytics Reports Are Useful for Content Marketing.txt
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TXT
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102 B
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03-6.3 How to Find and Hire Writers.mp4
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MP4
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168.4 MB
|
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03-Establishing a User Research Plan and Analyzing Results.mp4
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MP4
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57.1 MB
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03-Getting a Deep Understanding of Your Best Customers.mp4
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MP4
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243.4 MB
|
|
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03-Grow-and-Convert-Writer-Onboarding-Guide.pdf
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PDF
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56.3 KB
|
|
|
03-Module_1.3.1_-_Understanding_of_Your_Best_Customers
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1_-_UNDERSTANDING_OF_YOUR_BEST_CUSTOMERS
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684.4 KB
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03-Module_1.3.2_-_Tactics_to_asking_questions
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2_-_TACTICS_TO_ASKING_QUESTIONS
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957.9 KB
|
|
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03-Module_1.3.3_-_Crafting_your_user_research_plan_and_analyzing_results
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3_-_CRAFTING_YOUR_USER_RESEARCH_PLAN_AND_ANALYZING_RESULTS
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590.5 KB
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03-Module_2.3_-_Case_Studies
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3_-_CASE_STUDIES
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4.4 MB
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|
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03-Module_3.3_-_Community_Promotion_Strategies.pdf
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PDF
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3.3 MB
|
|
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03-Module_4.3_-_Blog_Conversion_Examples.pdf
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PDF
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3.1 MB
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|
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03-Module_6.3_-_How_To_Find_and_Evaluate_Freelance_Writers.pdf
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PDF
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6.4 MB
|
|
|
03-Screenshot_2018-07-03 Customers From Content(1).png
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PNG
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129.3 KB
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|
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03-Screenshot_2018-07-03 Customers From Content(2).png
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PNG
|
182.9 KB
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03-Screenshot_2018-07-03 Customers From Content.png
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PNG
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108.1 KB
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03-Setting Up Google Analytics Goals.mp4
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MP4
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34.6 MB
|
|
|
03-Tactics to Getting User Research Questions Answered.mp4
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MP4
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107.1 MB
|
|
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04-1.4 Executing on Module 1's Action Items 2.png
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PNG
|
158.7 KB
|
|
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04-1.4 Executing on Module 1's Action Items.png
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PNG
|
91.4 KB
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|
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04-2.4 Narratives.mp4
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MP4
|
167 MB
|
|
|
04-2.4 Narratives.txt
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TXT
|
512 B
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|
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04-3.4 Influencer Promotion.mp4
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MP4
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110.4 MB
|
|
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04-4.4 AB Testing (Blog CTAs).mp4
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MP4
|
132.8 MB
|
|
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04-4.4 AB Testing (Blog CTAs).txt
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TXT
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819 B
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04-6.4 How Much to Pay Writers.mp4
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MP4
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36.2 MB
|
|
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04-Module_2.4_-_Narratives.PDF
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PDF
|
7.4 MB
|
|
|
04-Module_3.4_-_Leveraging_Influencers_For_Promotion.pdf
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PDF
|
13.9 MB
|
|
|
04-Module_4.4_-_AB_Testing
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4_-_AB_TESTING
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1.5 MB
|
|
|
04-Module_6.4_-_How_Much_to_Pay_Writers.pdf
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PDF
|
519.3 KB
|
|
|
04-Screenshot_2018-07-03 Customers From Content(1).png
|
PNG
|
89.5 KB
|
|
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04-Screenshot_2018-07-03 Customers From Content.png
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PNG
|
116.7 KB
|
|
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05-2.5 How To.mp4
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MP4
|
359.3 MB
|
|
|
05-2.5 How To.txt
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TXT
|
1.1 KB
|
|
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05-3.5 Guest Posting Strategy.mp4
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MP4
|
110.3 MB
|
|
|
05-6.5 How to Manage Freelancer Writers.mp4
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MP4
|
97.2 MB
|
|
|
05-Module_2.5_-_How_To
|
5_-_HOW_TO
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6.6 MB
|
|
|
05-Module_3.5_-_Guest_Posting_Strategy
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5_-_GUEST_POSTING_STRATEGY
|
7.4 MB
|
|
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05-Module_6.5_-_How_to_Manage_Writers.pdf
|
PDF
|
434.1 KB
|
|
|
05-Screenshot_2018-07-03 Customers From Content.png
|
PNG
|
110.6 KB
|
|
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06-2.5 How To.mp4
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MP4
|
114.6 MB
|
|
|
06-2.6 Mega Projects.txt
|
TXT
|
614 B
|
|
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06-3.6 PR Promotion Strategy.mp4
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MP4
|
80.2 MB
|
|
|
06-Module_2.6_-_Mega_Projects
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6_-_MEGA_PROJECTS
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2.7 MB
|
|
|
06-Module_3.6_-_PR_as_a_Promotion_Strategy.pdf
|
PDF
|
6.6 MB
|
|
|
06-Screenshot_2018-07-03 Customers From Content.png
|
PNG
|
124.2 KB
|
|
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07-2.7 Opinion.mp4
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MP4
|
124.4 MB
|
|
|
07-2.7 Opinion.txt
|
TXT
|
512 B
|
|
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07-Module_2.7_-_Opinion
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7_-_OPINION
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5.1 MB
|
|
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07-Screenshot_2018-07-03 Customers From Content.png
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PNG
|
118.4 KB
|
|
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08- 2.8 Data.txt
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TXT
|
409 B
|
|
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08-2.8 Data.mp4
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MP4
|
220 MB
|
|
|
08-Module_2.8_-_Data.pdf
|
PDF
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4.4 MB
|
|
|
08-Screenshot_2018-07-03 Customers From Content.png
|
PNG
|
121.4 KB
|
|
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Read me!.txt
|
TXT
|
307 B
|